I noticed something interesting today on the Amazon Affiliates site. The Affiliates program has a lot of different custom banners and ad units that they create for people to include on their sites – and since new consoles are launching this fall, they’ve created some to drive pre-orders. These promotional banners have Start and End dates – some are ongoing, some are timed.

Check out the timing on the Xbox One banner:

XBone Associates

The End date is 11/1/13. For reference, the End dates on all the other next-gen stuff – PS4, game preorders, etc – are 11/13 or later.

Is the Xbox One launching on 11/1/13?

Probably the best evidence is Call of Duty: Ghosts’s 11/5 release date. The Xbox One has got to be out in time for COD, right?

Ty also points out that “Get Your One on 11/1” is great marketing

@aegies @videograndpa – also, it’s great marketing: Get the X1 on 11/1

— Ty Root (@TyRoot) August 23, 2013

Finally, the weekend of 11/1 is Daylight Savings – so we’d get an extra hour of gaming.

Sounds great! We’re calling it: the One on One-One/One.